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1 price customization
марк. подгонка цены (под клиента)* (попытка максимизировать прибыль путем назначения для каждого клиента или рыночного сегмента такой цены, которая наилучшим образом отражает ценность данного товара или услуги для данного клиента или рыночного сегмента; другими словами: установление более высокой цены для клиентов или рыночных сегментов с большим спросом)See: -
2 customization
сущ.тж. customisation марк. персонализация, кастомизация, адаптация под потребителя* (приспособление товара к конкретным требованиям клиентов; выполнение по индивидуальному заказу)See: -
3 price discrimination
эк. ценовая дискриминация (вид антиконкурентного поведения, заключающийся в продаже одного и того же продукта разным покупателям или различных единиц товара одному и тому же покупателю по разным ценам)See:perfect price discrimination, second degree price discrimination, third degree price discrimination, Robinson-Patman Act, Clayton Act, price differentiation, price customization, one-price policy* * ** * *-----Финансы/Кредит/Валюта -
4 price differentiation
марк. дифференциация цен (установление разных цен на один и тот же продукт для разных типов потребителей или рынков; дифференциация может проводиться в зависимости от группы покупателей, места продажи, времени продажи, условий поставки и т. п.; в международной торговле часто проявляется в том, что фирма на иностранном рынке продает товар по низкой цене для повышения конкурентоспособности, а на внутреннем рынке, если он достаточно защищен от иностранных конкурентов, — по высокой)See:* * * -
5 customer value
1) марк. воспринимаемая [потребительская\] ценность* (ценность товара, выражаемая количеством денег, которое потребители готовы заплатить за него; может различаться с ценой товара, которую устанавливает продавец)Syn:See:customer value accounting, customer value analysis, customer value map, customer value scorecard, differential worth, price customization, perceived product quality, product evaluation, price-value equation, consumer properties, customer value management 1)2) эк. ценность потребителя [клиента\]See: -
6 personalized pricing
марк. персонифицированное [индивидуализированное\] ценообразование* (метод ценообразования, подразумевающий, что для каждого клиента должна устанавливаться своя цена, отражающая платежеспособность данного клиента и его желание приобрести данный товар или услугу; по сути является проявлением совершенной ценовой дискриминации)See: -
7 power pricing
марк. ценообразование с использованием возможностей* (обобщающее название для стратегий ценообразования, нацеленных на максимизацию прибыли и основанных главным образом на анализе ценностных оценок товара/услуги потребителей и установления цены исходя из способности и желания платить каждого отдельного потребителя или потребительского сегмента)See: -
8 customer value management
сокр. CVM1) марк. управление потребительской ценностью* (использование анализа воспринимаемой ценности для разработки маркетинговой и общей стратегии компании)The goal of customer value management ( CVM) is to deliver optimal value to customers — to align business metrics, improvement programs, capabilities, processes, organization and infrastructure with customer-defined value. In other words, to create the kind of business that can deliver to customers exactly what they want.
See:2) марк. управление ценностью клиентов* (оценка полной прибыльности отдельных клиентов и выстраивание политики работы с клиентами с учетом этой информации)See:Англо-русский экономический словарь > customer value management
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9 ajuste
m.1 fitting.ajuste de cuentas settling of scores2 adjustment, setting, fix, adjusting.3 fit.4 final touch, smoothing.5 imposition, enactment.pres.subj.3rd person singular (él/ella/ello) Present Subjunctive of Spanish verb: ajustar.* * *1 (unión) adjustment, fitting2 TÉCNICA assembly3 COMERCIO settlement, fixing4 (tipografía) make-up, composition\ajuste de cuentas figurado settling of scores* * *noun m.* * *SM1) (Téc) adjustmentcarta 7)¿cómo se hace el ajuste del brillo en este televisor? — how do you adjust the brightness on this television?
2) (=adaptación) adjustmentajuste de plantilla — Esp redeployment of labour o (EEUU) labor
ajuste laboral — redeployment of labour o (EEUU) labor
3) (=pacto)4) (Cos)5) (Tip) composition, make-up6) (Jur) (=honorarios) retaining fee; (=sobrepaga) bonus7) Méx [de motor] overhaul* * *1)a) ( apretamiento) tightening (up)b) ( regulación) adjustment2) (de gastos, horarios) readjustment; ( de sueldos) adjustment3) ( de precio) fixing•* * *= adjustment, alignment, customisation [customization, -USA], fine tuning [fine-tuning], tightening up, tweaking, tailoring, tweak, tightening, refinement.Ex. Even in situations where there is a published list covering the requirements of the type of library to be indexed, this list is likely to require adjustment in order to make it compatible with local requirements.Ex. Word processing packages must be able to permit the user to manipulate test, as is necessary in alignment of margins, insertion and deletion of paragraphs, arrange for text to appear in the centre of the page and underline.Ex. The evaluation model therefore is subject to a degree of customisation to adapt it to the project environment.Ex. A second important purpose was to facilitate the initial ' fine tuning' of the system following its initial deployment.Ex. This appears to be a tightening up of the definition rather than a new approach.Ex. The PCC intends that Program records, full or core, represent acceptable bibliographic control such that record ' tweaking' at the local level is minimized.Ex. To haul themselves out of their bog, their networks must facilitate tailoring of records to meet local needs.Ex. This system simultaneously searches the Web and a large, multidisciplinary, full text database, using a relevance system with some clever tweaks.Ex. Previous policies allowed professional interaction but recent tightening has made that more difficult.Ex. Also search strategy can be modified relatively easily, where only refinements or slight modifications in index terms are appropriate.----* ajuste de cuentas = grudge fight, grudge match, settling of scores.* ajuste de la componente estacional = seasonal adjustment.* ajuste estacional = seasonal adjustment.* buen ajuste = good fit.* hacer ajustes = make + adjustment.* hacer pequeños ajustes = tinker + around the edges, tinker with.* pequeños ajustes = tinkering.* * *1)a) ( apretamiento) tightening (up)b) ( regulación) adjustment2) (de gastos, horarios) readjustment; ( de sueldos) adjustment3) ( de precio) fixing•* * *= adjustment, alignment, customisation [customization, -USA], fine tuning [fine-tuning], tightening up, tweaking, tailoring, tweak, tightening, refinement.Ex: Even in situations where there is a published list covering the requirements of the type of library to be indexed, this list is likely to require adjustment in order to make it compatible with local requirements.
Ex: Word processing packages must be able to permit the user to manipulate test, as is necessary in alignment of margins, insertion and deletion of paragraphs, arrange for text to appear in the centre of the page and underline.Ex: The evaluation model therefore is subject to a degree of customisation to adapt it to the project environment.Ex: A second important purpose was to facilitate the initial ' fine tuning' of the system following its initial deployment.Ex: This appears to be a tightening up of the definition rather than a new approach.Ex: The PCC intends that Program records, full or core, represent acceptable bibliographic control such that record ' tweaking' at the local level is minimized.Ex: To haul themselves out of their bog, their networks must facilitate tailoring of records to meet local needs.Ex: This system simultaneously searches the Web and a large, multidisciplinary, full text database, using a relevance system with some clever tweaks.Ex: Previous policies allowed professional interaction but recent tightening has made that more difficult.Ex: Also search strategy can be modified relatively easily, where only refinements or slight modifications in index terms are appropriate.* ajuste de cuentas = grudge fight, grudge match, settling of scores.* ajuste de la componente estacional = seasonal adjustment.* ajuste estacional = seasonal adjustment.* buen ajuste = good fit.* hacer ajustes = make + adjustment.* hacer pequeños ajustes = tinker + around the edges, tinker with.* pequeños ajustes = tinkering.* * *A1 (apretamiento) tightening (up)2 (regulación) adjustment3 (de páginas) makeup, compositionCompuesto:( Inf) word wrapB1 (de gastos, horarios) readjustmentajuste de plantilla redeployment of labor/staff2 (de sueldos) adjustmentC (de precio) fixingsólo falta el ajuste del precio all that remains is to fix the priceCompuesto:settling of scores* * *
Del verbo ajustar: ( conjugate ajustar)
ajusté es:
1ª persona singular (yo) pretérito indicativo
ajuste es:
1ª persona singular (yo) presente subjuntivo3ª persona singular (él/ella/usted) presente subjuntivo3ª persona singular (él/ella/usted) imperativo
Multiple Entries:
ajustar
ajuste
ajustar ( conjugate ajustar) verbo transitivo
1
2 ( en costura) to take in
3a) ‹gastos/horarios› ajuste algo a algo to adapt sth to sth
4 ( concertar) to fix, set
5 ‹ cuentas› ( sacar el resultado de) to balance;
( saldar) to settle
verbo intransitivo
to fit
ajustarse verbo pronominal
1 ( refl) ‹ cinturón de seguridad› to adjust
2 [ piezas] to fit
ajustar verbo transitivo
1 to adjust
2 (apretar) to tighten
(encajar) to fit
3 Fin (cuenta) to settle
♦ Locuciones: figurado ¡ya te ajustaré las cuentas!, I'll get even with you!
ajuste sustantivo masculino
1 adjustment
2 (económico) settlement
figurado ajuste de cuentas, settling of scores
' ajuste' also found in these entries:
English:
adjust
- adjustment
- fit
- setting
* * *ajuste nm1. [de pieza] fitting;[de mecanismo] adjustment2. [ecónomico]ajuste de plantilla downsizing;las medidas de ajuste económico propuestas por el gobierno the economic measures proposed by the governmentajustes presupuestarios budget adjustments;ajuste salarial wage adjustment3. RDom, Ven [pago único] = agreed payment for a piece of workle va mal porque no hizo ajuste con los poderosos de turno it's going badly for him because he didn't square things o do a deal with those in power at the time5. Fig ajuste de cuentas:los ajustes de cuentas son frecuentes entre bandas rivales the settling of scores is common amongst rival gangs;murió en un ajuste de cuentas he died in a tit-for-tat killing* * *m adjustment;ajuste de cuentas settling of scores* * *ajuste nm1) : adjustment2) : tightening* * *ajuste n adjustment -
10 Produkt
Produkt n IND, V&M, WIWI product • dieses Produkt wird zu billig gehandelt V&M this product is underpriced • ein Produkt positionieren GEN, V&M position a product* * *n <Ind, V&M, Vw> product ■ dieses Produkt wird zu billig gehandelt <V&M> this product is underpriced ■ ein Produkt positionieren <Geschäft, V&M> position a product* * *Produkt
produce, product[ion], making, (Arbeitsergebnis) work, (Ergebnis) result, outcome, (Handelsware) commodity;
• Produkte produce, manufactures, products, (Waren) ware[s], commodities, goods;
• abgepackte Produkte packaged goods;
• ausländisches Produkt product of foreign make;
• biotechnologische Produkte biotech products;
• branchenunabhängige Produkte industry-neutral products;
• im Markt eingeführte Produkte established products;
• einheimische Produkte home (inland) manufactures;
• fertiges Produkt finished product;
• halb fertiges Produkt half-finished product;
• gängige Produkte current articles;
• industriell gefertigte (hergestellte) Produkte industrial (manufactured) products;
• geistiges Produkt product of one’s brain;
• gekoppeltes Produkt tying product (US);
• genormtes Produkt standardized product;
• den technischen Anforderungen nicht gerecht werdendes Produkt nonconforming article;
• gesamtwirtschaftliches Produkt national product;
• gewerbliches Produkt industrial (manufactured) product;
• maschinell hergestellte Produkte machine[-made] products;
• serienmäßig hergestellte Produkte serial manufactures;
• kopplungsfähiges Produkt tying product;
• kundenspezifische Produkte customised products;
• landwirtschaftliche Produkte agricultural products (produce);
• marktgerechtes Produkt market-oriented product;
• maßgefertigte Produkte tailored (customised) products;
• meistverkauftes Produkt most extensively sold product;
• minderwertige Produkte inferior products;
• modische Produkte fancy articles;
• nachgeahmtes Produkt counterfeit (imitative) product;
• ökologische Produkte organic produce;
• plagiiertes Produkt pirated product;
• nicht preisstabile Produkte non-price-maintained products, nonfair items (US);
• hoch qualifizierte Produkte high-quality (sophisticated) products;
• saisonunabhängiges Produkt all-season product (US);
• teure Produkte high-priced commodities;
• umweltfreundliche Produkte environment-friendly products;
• leicht verderbliche Produkte highly perishable products;
• verfälschtes Produkt adulteration;
• Produkte des gehobeneren Bedarfs high-quality products;
• Produkte mit geringer Gewinnspanne low margin products;
• Produkte mit gebundenem Preis price-fixed merchandise;
• Produkte mit stabilen Preisen price-maintained articles (goods, merchandise, US);
• Produkte erstklassiger Qualität high-class goods, first-class quality;
• Produkte mit hoher Wertschöpfung highly-value-added products;
• neues Produkt auf dem Markt einführen to introduce a new product;
• Verhandlungen über einzeln aufgeführte Produkte führen to carry out negotiations on a selective product-by-product basis;
• Produkte maschinell herstellen to produce goods by machinery;
• Produkte normalisieren (normen) to standardize products;
• Produkte kostenlos zur Verfügung stellen (Internet) to make products availabe ''freeware'';
• nur ökologische Produkte verarbeiten to handle organic produce only;
• Produkte über das Telefon verkaufen to market products over telephone;
• neue Produkte vorführen to showcast new products;
• schleppender Produktabsatz poor market;
• Produktanalyse product analysis;
• [bedarfsgerechte] Produktanpassung customization of products [as required];
• zukünftige Produktausrichtung future product direction;
• Produktaussage product endorsement;
• Produktauswahl product choice;
• Produktbekanntmachung product endorsement (exposure);
• Produktbereich product portfolio;
• Produktbereitstellung product provision;
• Produktbeschreibung product specification;
• Produktbetreuer product manager.
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